Social Media & Audience Growth Manager

About the role

Whyz Media lives where its audience already is. You will own our presence across Facebook, Instagram, LinkedIn, TikTok, X and YouTube, deciding what each story looks like on each platform and building an audience that comes back rather than one that just scrolls past.

What you will do

• Own the cross-platform publishing calendar and daily posting rhythm
• Adapt each story into the native format of every channel
• Write Arabic copy that sounds human rather than institutional
• Run community management and set the tone for how we reply
• Report weekly on reach, engagement and follower growth, and act on it

What we are looking for

• 4+ years growing social audiences for a media, news or publishing brand
• Native-level Arabic copywriting with a strong feel for regional dialects
• Hands-on with platform analytics and paid amplification
• Judgement about what a news brand should and should not post